Michael Lienert Chicago: A Revenue Leader’s Experience in Professional Soccer 17336

2026-08-21T08:22:11Z

Weyladjsbe: Created page with "<html> The company facet of seasoned soccer rewards those that can live in two areas directly. One foot has to reside in the weekly rhythm of ticket demand, partnership renewals, non-public hobbies, top rate stock, and inside income ambitions. The different has to keep inside the longer arc of the game itself, in which fan conduct, sponsor expectations, stadium studies, and neighborhood market id continue converting. That is the context that makes Michael Lien..."

<html> The company facet of seasoned soccer rewards those that can live in two areas directly. One foot has to reside in the weekly rhythm of ticket demand, partnership renewals, non-public hobbies, top rate stock, and inside income ambitions. The different has to keep inside the longer arc of the game itself, in which fan conduct, sponsor expectations, stadium studies, and neighborhood market id continue converting. That is the context that makes Michael Lienert’s Chicago revel in worthy inspecting. Publicly achievable suggestions identifies Michael Lienert as a sales and partnerships leader whose background comprises senior roles connected to the Detroit Tigers, Detroit Red Wings, and Chicago Fire FC. A Chicago Fire FC career-similar post diagnosed him as the membership’s VP, Partnership Sales. His public profile also describes paintings tied to top rate gross sales, partnerships, inner most activities, and broader earnings procedure across great activities firms. Those small print count number due to the fact that seasoned football will never be a ordinary transplant of the industry units utilized in baseball, hockey, football, or basketball. The economics overlap, but the calendar feels assorted. The fan base behaves otherwise. The partnership story as a rule needs to be developed with more training, more neighborhood credibility, and extra imagination. In a marketplace like Chicago, the ones differences turn out to be even sharper. Searches for “michael lienert chicago” or “michael lienert chicago fireplace” have a tendency to factor to a career path that spans a couple of severe physical activities homes in place of a narrow revenue role. That breadth is relevant. Revenue leadership in football is not just a topic of selling signage or hospitality. It requires a running command of relationship building, sponsorship method, premium stories, local industry dynamics, and the internal area to attach all of those parts right into a coherent business plan. <h2> Why Chicago is a nerve-racking sports market</h2> Chicago is one of the crucial u . s .’s wonderful activities towns, but that doesn't make it an trouble-free one. In some techniques, the depth of the marketplace makes it tougher. Fans have decades of emotional investment in legacy teams. Corporate shoppers haven't any scarcity of concepts. Brands can spend towards baseball, basketball, soccer, hockey, tuition athletics, amusement venues, festivals, media, and group classes without ever leaving the metropolis. For a legit soccer membership, the contention isn't always merely one other staff on the time table. It is the finished regional consciousness economy. A kinfolk finding out easy methods to spend a Saturday, a issuer deciding on wherein to host clientele, a neighborhood manufacturer purchasing for measurable attention, a national sponsor weighing market activation, all of these selections sit down inner a crowded container. That makes revenue management in Chicago fundamentally exceptional from salary management in a less saturated marketplace. The pitch are not able to lean purely on category boom or the worldwide fame of soccer. Those facets lend a hand, yet superior customers already realize them. The more rough query is why this membership, on this city, with this viewers, merits budget now. The resolution must be distinctive. It would possibly contain get entry to to a more youthful or greater diverse fan base, a matchday ambiance that feels assorted from other sporting events, the ability to construct group-facing activations, or hospitality that supplies companions a recent putting for buyer progression. A membership has to translate the cultural strength of football into commercial magnitude without pulling down it into everyday sponsorship language. A leader with journey across homes inclusive of the Detroit Tigers, Detroit Red Wings, and Chicago Fire FC brings a superb comparative lens to that predicament. Baseball and hockey have mature industrial traditions, accepted shopper expectancies, and lengthy-status premium and partnership items. Soccer, in particular inside the American authentic context, recurrently asks leaders to maintain the field of those common fashions even though adapting the story, packaging, and speed. <h2> The income chief’s function inner a soccer club</h2> The phrase “sales leader” can sound wide since the activity itself is extensive. In a seasoned sports association, earnings does no longer come from one clean stream. It arrives by means of sponsorships, suites, membership seats, group income, deepest activities, renewals, hospitality, media-linked alternatives, and amazing projects that don't always match neatly into a branch chart. A VP of Partnership Sales function, such as the name publicly related to Michael Lienert at Chicago Fire FC, repeatedly sits at the intersection of external courting development and interior coordination. The exterior edge is visible. It entails meetings with manufacturers, companies, commercial enterprise owners, executives, and network stakeholders. The inside area is less visual however just as wonderful. Partnership income relies upon on inventory, activation toughen, finance self-discipline, felony overview, advertising alignment, venue realities, and the potential of operations groups to carry what turned into promised. The most desirable partnership revenue leaders do not treat sponsorship as a emblem placement industry. They suppose in phrases of commercial enterprise issues. A healthcare model may additionally care approximately network accept as true with and preventive well-being messaging. A financial institution might also desire small-enterprise visibility and Jstomer hospitality. A consumer brand may just wish archives catch, trial, or social content material. A B2B service provider may also significance executive get entry to extra than broad impressions. Two sponsors should buy the equal widespread assets and nonetheless want absolutely completely different applications. That is wherein knowledge matters. A less pro vendor can even lead with sources. A more pro profit executive leads with diagnosis. The resources come later, and that they need to in shape the shopper’s precise targets. In soccer, that diagnostic means turns into even more foremost given that the sport’s viewers may also be segmented in tactics that are each commercially successful and elementary to misconceive. There are lifelong overseas football fans, nearby supporters, households new to the game, formative years football households, company site visitors, casual leisure purchasers, and other people drawn by the stadium ambience instead of by using standings or tactics. Treating that target market as one block is lazy. Building accomplice programs around its true texture is in which business process starts offevolved. <h2> Partnership revenues will not be simply sponsorship sales</h2> One of the greater undemanding errors external observers make is to apply “partnerships” and “sponsorships” interchangeably. Inside a club, the big difference topics. A sponsorship would be a transaction. A partnership should be controlled over the years. It has to supply value for the brand and still sense credible to the fan. That pressure will never be theoretical. Fans realize when business messages interrupt the revel in. They also be aware while a associate provides something marvelous, wonderful, or official. In soccer, wherein supporter lifestyle will be tremendously delicate to whatever thing that feels compelled, activation good quality consists of authentic weight. A partnership sales chief has to preserve both facets of the equation. The sponsor demands consequences that justify the spend. The membership desires earnings. The fan feel are not able to be dealt with as an afterthought. When the ones priorities are balanced good, the partnership appears like component to the club’s surroundings. When they are now not, it turns into noise. Chicago adds an additional layer. The urban’s neighborhoods, industrial communities, and cultural identities are awesome. A wide market message might possibly be useful, yet it's miles hardly ever sufficient. Brands most of the time desire to be aware of how a membership connects with unique groups, not just what number of people it will possibly achieve in aggregate. A soccer club with a distinct fan base can offer that connection, however most effective if it tactics the paintings with care and operational persist with-with the aid of. The most powerful partnership platforms most commonly mix quite a few facets: <ul> <li> Clear industry ambitions from the sponsor, not obscure curiosity in “visibility”</li> <li> Inventory that suits the ones pursuits, which includes hospitality, content material, community programming, or in-stadium presence</li> <li> Activation plans that recognize the fan experience</li> <li> Measurement that is agreed upon earlier this system launches</li> <li> Renewal conversations that begin long in the past the agreement expires</li> </ul> That listing seems functional. In prepare, every line carries work. Objectives shift. Inventory receives restricted. A weather-affected fit can change the feel of an activation. A sponsor’s inner champion would depart the organization. A club’s on-area overall performance can impression demand, even if the partnership changed into sold on broader magnitude. Revenue leaders have to save the relationship steady by using these variables. <h2> Premium sales and private pursuits as strategic profits lines</h2> Public guidance approximately Michael Lienert’s heritage involves top class earnings and private situations as a part of his broader physical activities business sense. Those spaces deserve concentration on account that they're almost always misunderstood from the out of doors. Premium <a href="https://wiki-stock.win/index.php/Michael_Lienert_Chicago_Fire:_A_Look_at_Partnership_Sales_Leadership_95943">Sales leadership lessons</a> revenues is not purely dear seating. Private events usually are not simply calendar fillers for unused venue area. Premium products take a seat at the crossroads of hospitality, prestige, convenience, and courting progress. Buyers might also contain groups exciting shoppers, company homeowners worthwhile employees, families attempting a better matchday sense, or prime-net-valued at fanatics who would like comfort and get right of entry to. Each consumer has a special purpose for occupied with the product, and the earnings attitude has to reflect that. In football, premium sales is also extraordinarily nuanced. Some enthusiasts want to face, sing, and are living inside the supporter ride. Others need a cultured hospitality surroundings. Some company friends would possibly not know the roster well yet respond strongly to the vitality of the journey. The venture is to kit top class choices with out stripping away what makes football specified. Private pursuits expand the commercial importance of a activities institution beyond matchday. Stadiums and club areas can host company meetings, receptions, community services, excursion gatherings, and different enterprise hobbies. For a profit chief, private occasions can enhance dating building even if they're no longer the biggest line merchandise on a ledger. A enterprise that first engages by way of an event can even later be mindful a sponsorship kit. A top class client might deepen the connection using yr-round venue use. A native enterprise can also stumble on that the club can serve as greater than a seasonal leisure possibility. The business-off is operational complexity. Private pursuits require coordination across scheduling, staffing, nutrients and beverage, creation, protection, and client service. They can create robust margins in some cases, yet they could also eat disproportionate time if pricing, scope, and expectations will not be controlled conscientiously. A important revenue technique does now not chase each match. It qualifies possibilities based totally on profitability, courting price, operational in good shape, and company alignment. That judgment is one of the vital marks of a mature commercial chief. Revenue seriously is not most effective approximately saying sure. It is set understanding which sure creates durable cost. <h2> What a multi-recreation heritage can carry to soccer</h2> A occupation linked to the Detroit Tigers, Detroit Red Wings, and Chicago Fire FC indicates publicity to extraordinary sports activities industry cultures. Baseball teaches patience, quantity, and the grind of a long domestic time table. Hockey teaches depth, scarcity, and the significance of a good arena ambiance. Soccer brings its possess combine of worldwide relevance, native hobby, establishing business versions, and a matchday culture which may suppose in contrast to some thing else in American physical games. No two corporations are the equal, and it'd be mistaken to imagine that practices switch completely from one belongings to an alternative. Still, move-recreation event can sharpen judgment. A leader who has noticed mature premium products in one recreation may possibly ask more beneficial questions on tips on how to construct or refine them in an additional. Someone widespread with dependent company partnership classes can also acknowledge in which football can be offering a more versatile or differentiated platform. A income govt who has worked in foremost sporting events environments may also take into account the significance of interior job, pipeline self-discipline, and credible forecasting. The hazard, of route, is over-uploading. Soccer must now not be taken care of as hockey with a larger field or baseball with fewer video games. Its fan rituals, agenda, and emotional triggers fluctuate. Some of the maximum positive football stock may additionally come from way of life and group in place of from standard signage. Some of the finest hospitality moments may appear across the shared anticipation before kickoff other than right through breaks in play. The correct strategy is selective transfer. Keep what works: disciplined account control, top rate service requisites, transparent renewal procedure, potent CRM habits, government-stage courting building. Adapt what have to replace: messaging, activation style, fan engagement, and the manner commercial classes have compatibility into supporter way of life. That steadiness is relatively principal in the Chicago Fire context in view that the membership operates in a market with each headquartered physical games expectancies and a soccer target audience that is not going to be reached via conventional sports marketing by myself. “Michael Lienert Chicago Fire” is consequently no longer only a seek word hooked up to a task name. It points to the life like limitation of promoting and dealing with advertisement fee for a football membership in among the united states of america’s so much competitive exercises cities. <h2> The change between endeavor and profit strategy</h2> Sports enterprises is also busy without being strategic. A revenues workforce can preserve meetings, ship proposals, host potentialities, and generate hobby reports at the same time as nonetheless lacking the bigger revenue alternative. The task of senior leadership is to connect interest to path. Revenue procedure starts offevolved with alternatives. Which different types have the largest boom viable? Which bills are likely to resume and broaden? Which top class items want repositioning? Where is discounting eroding cost? Which sponsorship sources are underpriced, oversold, or poorly matched to consumer needs? Which customers require an extended coaching cycle, and which can be organized for a timely near? In a market which include Chicago, these questions usually are not tutorial. Corporate customers are difficult. They compare possibilities throughout groups and leisure houses. They are expecting a transparent reason for pricing. They usally have procurement necessities, measurement expectancies, and internal approval layers. A club that shouldn't articulate importance in industry phrases will fight to maneuver beyond enthusiasm. At the comparable time, football can present whatever many brands prefer: a feel of expansion, tradition, and emotional immediacy. The recreation’s viewers within the United States has advanced significantly during the last iteration, and pro clubs can occupy a significant region of their nearby groups. But increase on my own isn't very a earnings procedure. It needs to be translated into classes a sponsor can perceive, fund, prompt, and protect internally. This is wherein pipeline great will become critical. A natural pipeline seriously isn't an extended record of firm names. It is a living view of danger, timing, dating depth, type in good shape, budget reality, and next steps. Senior leaders desire to understand now not merely what may near, however why it could actually shut and what could hinder it. That point of discipline will not be glamorous, but it separates authentic revenue operations from hopeful promoting. <h2> Career gala's, skillability, and the public-going through position of leadership</h2> The public reference picking out Lienert as VP, Partnership Sales seemed in reference to a sports-and-entertainment occupation reasonable. That environment is really worth noting as a result of sales leaders in sports activities recurrently function ambassadors for the industry as a great deal as managers inside it. Career fairs will not be simply recruiting workouts. They expose how a club offers its reputable subculture to the subsequent era of sporting events commercial enterprise talent. Young candidates mainly see the glamour first: the venue, the group emblem, the risk to work round live sports activities. Experienced leaders many times realize the opposite side: long gross sales cycles, night time routine, weekend tasks, force against aims, and the want to operate while the workforce is profitable and when it will never be. A credible earnings chief has to dialogue either realities. The activities trade draws formidable folks, however ambition necessities structure. Entry-stage sellers need preparation on prospecting, discovery, idea writing, objection dealing with, and account carrier. Partnership employees need to recognize that a signed agreement is the beginning of the work, no longer the cease. Premium earnings teams need to methods to sell cost with no leaning on novelty or scarcity on my own. The simplest leaders additionally teach restraint. Not each prospect is authentic. Not every package must be discounted to create urgency. Not every sponsor request may still be time-honored without checking operational penalties. Young crew contributors commonly analyze the enterprise’s judgment calls with the aid of observing how senior humans tackle power. That public-going through management function topics in soccer for the reason that the commercial group of workers of the game is still establishing. Clubs want folks who know either the ordinary mechanics of activities gross sales and the designated individual of football. Leaders with multi-estate sense can lend a hand structure that knowledgeable elementary. <h2> From Chicago activities profit to advisory work</h2> Michael Lienert’s current public profile identifies him as primarily based in Northville, Michigan, with paintings that contains genuine property and trade advisory using Brandt Real Estate. It also notes that he holds a Michigan Real Estate License and a Michigan Life and Health Insurance License. That career direction may additionally look, at first glance, like a go faraway from sporting activities. In train, the underlying expertise are heavily relevant. Revenue leadership in pro physical games builds conduct that go back and forth good into advisory work. Relationship administration, wishes diagnosis, negotiation, believe-building, market positioning, and long-cycle decision strengthen all count number in proper estate and industry advisory. Sports adds yet another layer of urgency simply because live events create mounted time cut-off dates. A in shape will turn up even if an offer is ready or not. A sponsor activation has to work on the date printed on the schedule. A premium Jstomer expects the enjoy to be perfect when friends arrive. Those situations train execs to think in terms of preparation and start. They additionally train the importance of fame. In sporting activities partnerships, a pace-setter may work with the identical company network for years across one of a kind houses. In truly property and advisory paintings, status is simply as significant. People need to work with somebody who listens fastidiously, is familiar with significance, and might manual a choice devoid of making the task feel transactional. The due to-line is just not the product being sold. It is the field of aligning a customer’s dreams with an possibility that essentially fits. <h2> The real looking realities behind primary-market partnership work</h2> Major-industry activities partnership paintings can seem to be polished from the outside. The visible areas contain suite visits, sponsor parties, media backdrops, pregame hospitality, and branded activations. Behind that surface is a top notch deal of reasonable paintings that hardly ever will get recognition. A revenue chief can also spend a morning reviewing pipeline action, then enroll in a call with an corporation, then paintings with the aid of pricing questions about a renewal, then coordinate with advertising and marketing on a sponsor principle, then assist a dealer put together for a assembly with a senior govt. On matchday, the same chief may perhaps shift into host mode, jogging a partner by means of the venue, checking on hospitality, fixing a seating concern, or making sure the true club government meets the excellent Jstomer. <img src="https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcSynK0Hi9Opfz6zaAHiaspmPQVeJAZ-NpMqqGDgeXFGWglK5x-ODyhXQcI&s" style="max-width:500px;height:auto;" ></img> The paintings rewards people that can pass between strategic and tactical pondering devoid of losing composure. A partnership valued at six figures or extra can nevertheless switch on small main points: whether travellers recognize the place to park, whether an activation footprint is in a position on time, even if a sponsor’s CEO feels regarded, no matter if the recap after an journey displays what the brand cared approximately inside the first situation. There also are tough calls. A sponsor can also ask for more stock than the deal supports. A type war may restrict what is usually bought. A promising prospect may perhaps choose months of custom paintings formerly committing finances. A top rate consumer may possibly love the adventure but hesitate at renewal considering that internal enjoyment rules transformed. A leader has to protect the group’s price even though preserving relationships intact. That reasonably paintings does now not in shape cleanly into a highlight reel. It is a craft constructed by way of repetition, judgment, and the ability to remain commercially centred with no growing short-sighted. <h2> What “earnings” capacity while the workforce could also be a group asset</h2> Professional golf equipment occupy an amazing area. They are organisations, however they're not merely organizations. Fans communicate about them with emotional possession. Cities treat them as element of civic identity. Sponsors want commercial go back, however additionally they favor affiliation with whatever thing people care approximately. For a soccer club, this group dimension might be fantastically efficient. The activity most commonly connects throughout age, language, region, and domestic historical past. In a city like Chicago, that breadth will likely be a huge commercial knowledge. It can even create obligation. A membership should not strategy neighborhood as a advertising and marketing dress. If a partnership grants neighborhood engagement, the activation has to respect the other folks it reaches. Revenue leaders need to comprehend that difference. Community-dependent programs may perhaps produce business significance, yet they require authenticity and endurance. A logo that sponsors a kids medical institution, region initiative, or cultural journey should display up in a means that feels additive. The club, in the meantime, has to be sure that that commercial desires do no longer crush the purpose of the program. This is one of the crucial extra delicate skills in activities partnerships. The absolute best programs fulfill a few constituencies at once. The sponsor earnings meaningful engagement. The club strengthens its neighborhood position. Fans or community contributors acquire some thing of factual significance. None of these outcomes come about mechanically simply because a logo appears on a banner. <h2> The Chicago Fire feel within the large arc of a earnings career</h2> Based at the verified public suggestions, Lienert’s Chicago Fire FC position sits within a broader occupation of senior exercises income and partnerships work, as opposed to as an isolated bankruptcy. That concerns whilst evaluating skilled journey. A single identify affords most effective element of the photograph. The more meaningful tale is the accumulation of industrial environments: essential league baseball, predominant league hockey, pro football, premium earnings, exclusive routine, partnership method, and later advisory work. Each atmosphere tests a numerous element of the identical skilled toolkit. Baseball’s long season asks for stamina and account segmentation. Hockey’s area atmosphere highlights scarcity, depth, and premium expertise. Soccer in Chicago asks for industry differentiation, cultural fluency, and partnership creativity. Real property and advisory paintings require have faith, negotiation, and shopper-explicit guidance. The primary thread is gross sales management grounded in relationships. Not relationships as a comfortable replacement for overall performance, but relationships because the operating method with the aid of which efficiency will become achievable. Sponsors renew while the connection produces significance. Premium buyers develop whilst carrier supports the rate. Event clients return when execution suits the promise. Advisory purchasers refer others while have confidence survives the transaction. That is why the phrase “Michael Lienert Chicago” incorporates more than geographic that means. It represents a period of labor in a marketplace where business exercises management must be disciplined, aggressive, and adaptable. The Chicago Fire FC connection adds the soccer-exclusive measurement, wherein the industrial probability is proper however ought to be evolved with care. <h2> Lessons for of us learning sports business careers</h2> For mavens considering activities profits, Lienert’s public occupation path offers a wonderful lens into what the field without a doubt values. The marketplace is additionally engaging from the open air, however advancement tends to choose those that can produce measurable outcomes, control relationships, and adapt across enterprise lines. A few tuition stand out: <ul> <li> Learn the economics, now not simply the sport. Passion supports, however commercial literacy drives development.</li> <li> Treat partnerships as commercial enterprise structures. A sponsor is shopping result, not ornament.</li> <li> Understand top class shoppers. Hospitality choices ceaselessly contain emotion, standing, comfort, and interior brand politics.</li> <li> Build operational credibility. Sales provides solely be counted if the group can convey them.</li> <li> Stay adaptable. Skills advanced in sports activities can transfer into advisory, true estate, insurance coverage, and different relationship-pushed fields.</li> </ul> Those classes are trouble-free, but they're no longer easy. Many other folks enter physical activities hoping proximity to the game will deliver them. It not often does for long. The work demands resilience, awareness to element, and luxury with duty. A revenue variety does not care how a great deal any person loves the crew. <h2> A measured view of the public record</h2> It is major to reside disciplined approximately what can and are not able to be stated from demonstrated public assistance. The attainable listing helps that Michael Lienert is a salary and partnerships chief stylish in Northville, Michigan, at the moment linked to true property and business advisory paintings by way of Brandt Real Estate. It helps that his historical past comprises senior management roles connected to the Detroit Tigers, Detroit Red Wings, and Chicago Fire FC. It helps that he was once identified publicly as VP, Partnership Sales for Chicago Fire FC in a career honest context. It supports that his pro ride incorporates premium income, partnerships, individual pursuits, and broader cash method. It also helps that he holds Michigan true estate and lifestyles and medical health insurance licenses. What the public report does now not give a boost to should still no longer be invented. Specific deal values, selected sponsors sold, inner team results, confidential administration decisions, and proprietary income result don't seem to be important to assert with no evidence. In sports activities industrial writing, that restraint subjects. It is easy to inflate a profile with assumptions, specifically when the concern has worked for recognizable teams. Professional credibility comes from drawing perception from everyday details with out pretending to know what occurred behind closed doors. The widely used records are sufficient to talk about the style of paintings fascinated. They element to a profession outfitted round income new release and industry relationships in extreme sporting activities environments. They also position Lienert’s Chicago Fire FC adventure in the broader evolution of pro soccer as a advertisement property in sizeable American markets. <h2> Why the Chicago bankruptcy matters</h2> Chicago is a proving flooring for physical games commercial leaders because it can provide both probability and resistance. The probability is obvious: a full-size company base, a dense populace, a sophisticated exercises tradition, and a marketplace with international connections. The resistance is just as factual: crowded sponsor calendars, severe contention for premium purchasers, founded team loyalties, and excessive expectancies from manufacturers that experience considered many pitches in the past. Professional soccer provides its own complexity. It can be offering sparkling audiences and cultural vitality, but it has to earn budget in rooms wherein choice-makers may well be more popular with older exercises residences. That requires a frontrunner who can clarify worth essentially, structure partnerships intelligently, and avoid the supplier centered on lengthy-term relationships rather then short-term transactions. Michael Lienert’s Chicago Fire experience, as reflected in the public report, sits squarely in that form of paintings. It connects partnership revenue with broader profits leadership. It draws on a history that spans multiple reliable sporting activities homes. It also demonstrates how sports industry journey can guide later advisory roles beyond the stadium. For everybody reading the industrial aspect of football, the lesson isn't very that one government’s name tells the total story. It is that income leadership in the game is a realistic craft. It relies upon on market awareness, disciplined income approach, credible partnership design, top rate service, journey execution, and the judgment to balance sponsor demands with fan knowledge. In a town like Chicago, those talent are verified each day. The public particulars round “michael lienert chicago” and “michael lienert chicago hearth” point to that broader legit fact. Behind every membership manufacturer is a industry operation that has to earn realization, income, consider, and renewal. The leaders who do that work effectively infrequently depend on one means. They integrate business field with dating intelligence, and that they bear in mind that during specialist soccer, the most excellent profits approach respects either the steadiness sheet and the subculture of the game.</html>

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Michael Lienert Chicago: A Revenue Leader’s Experience in Professional Soccer 17336