Social Cali’s Approach to A/B Testing Across Channels: Revision history

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10 December 2025

  • curprev 04:2604:26, 10 December 2025‎ Melvincfgn talk contribs‎ 27,264 bytes +27,264‎ Created page with "<html><p> Digital marketing loves a tidy reply. Run a split take a look at, elect the winner, scale it. In observe, the story is messier. A paid ad that lifts click-thru fee on Meta can tank downstream lead first-rate. An e mail problem line that boosts open fee may cut replies since it attracts curiosity clickers rather then concern-aware people today. At Social Cali, we treat A/B trying out as a device, not a slot equipment. We run experiments that join channels, honor..."
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