Under eye color corrector

Matching the high-performance of the vegan brand’s iconic tattoo liquid liner, but in an easier-to-use versatile pencil, this is our favourite new gel formula. If it’s a long-lasting, intense drama to the lid or waterline you’re after, make this your go-to. With 10 deep shapes to choose from, the formula is so ultra-smooth that it makes light work whether you want to line, tightline or smoke out. It’s also waterproof, which we tried and tested and can vouch for, as it didn’t smear or smudge after an hour in the local swimming pool. We predict a new bestseller for KVD Beauty. 403. Forbidden. While we can’t say we’ve tested the claim that this stays on for 36 hours – we beauty editors don’t make the cardinal beauty sin of sleeping with our make-up on – we can tell you this is the most long-lasting and user-friendly formula we’ve found for under £10. There are only four shades to pick from, which is a little limited, resource but that does include an emerald green and electric blue which are great for experimenting with colour. We love to keep our lids bare, and then line both the upper and lower lash lines for some colour confidence that makes the eyes pop, but there’s a classic brown or black for a more natural look too.